My Recommended Marketing Gear and Software
Video gear; CRM, Marketing Automation, Email and more software.
Not just stuff…
The stuff I use.
In a world of influencers and affiliate marketing links, you need to know and believe their agenda. Mine? I like testing things. I test them until I know everything about them including whether or not they work. This stuff works.
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Video
Make your productions look great.
X-Rite ColorChecker Video
Your camera sees light differently than you do. Set and fix everything with this color checker.
ATEM Mini
When you need your live stream to have the pro look, but don’t have the pro budget.
ATEM Mini Pro
Still not the pro budget, but quite a few pro features over the straight ATEM Mini.
Portable Teleprompter
I use this with my iPhone 11 Pro Max, but it’s a great solution for anything with a tripod mount. Requires 3rd party tablet & software.
Audio
Clear, crisp audio is the difference between amateurs and pros.
Sennheiser ME66/K6 Shotgun Microphone
When it’s time for professional-level audio (there is a difference), I highly recommend this microphone.
Shure MV7 USB/XLR Microphone
An outstanding podcasting and voiceover microphone that’s combination USB or XLR.
Audio-Technica USB Microphone
Not ready for pro gear? This USB mic is great for quality audio piped directly into your computer.
Sennheiser Headset
For when you’re on the road of want a guest to sound their best, get clear, flat audio (ready for the eq).
Elgato Wave XLR
A high-quality XLR to USB interface for using XLR microphones with your computer.
Zoom H5 4-Track Portable Recorder
Record up to four tracks or two tracks and ambient sounds (outstanding for small performances).
Portable 3-Section Mic Boom Pole
Whether it’s the Sennheiser or another shotgun mic, use this to drop it down right above your talent.
Sabrent USB Type-C Audio Adapter
The simplest audio interface you’ll find. This plugs in, no drivers necessary to input and monitor your audio.
Sabrent USB Type-A Audio Adapter
Just as simple as the C-Type interface. Plug-n-play, no drivers to both input and monitor your audio.
AmazonBasics 3.5 mm Male to Male Audio Cable
Don’t let the brand name fool you. These are great cables that make a big difference in audio quality.
Premium XLR to XLR Microphone Cable
You may not need 50 feet, but I highly recommend these XLR cables for connecting the Sennheiser to your Zoom H5.
Lighting
The only thing worse than bad audio is bad lighting. You can fix that.
Elgato Key Light
Simple, professional and adjustable. Attaches to your desk – makes you look great on all those Zoom calls.
Environment
Transform any space into a studio.
Backdrop
A simple and cost-effective way to transform any room in your house into a clean and inviting environment.
Duvetune Cloth
Used by the pros as a backdrop to absorb any and all light from the foreground. If you want a black background, this is it.
Various Backdrops
If you’d like something a little more engaging than a dark void… There are plenty to choose from. Some with frames, some without.
Digital Marketing in Plain English
Changes in Facebook Marketing2018/01/22 - 12:24 pmIf you are a business owner trying to reach new customers on Facebook, you probably have questions about the changes Mark Zuckerberg recently announced. Like, what do I do now?